11 Jul 2024

TicketOne Official Supporter of Milano Cortina 2026

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The company, part of the CTS EVENTIM group, will provide the Organising Committee with all ticketing and access services, for the competitions and ceremonies of this major sporting event held in Italy in 2026

Fondazione Milano Cortina 2026 and TicketOne have signed a partnership agreement: the Italian company, part of the CTS EVENTIM group, will be joining the next Olympic Winter Games as Official Supporter, and provide its solid ticketing experience for major events and all related services.

What makes this partnership so significant, apart from TicketOne's expertise at national level since 1998, is the solidity of CTS EVENTIM's marketing tools and ticketing platforms. The group, with over 30 years of experience in event-related and ticketing services, also has a track record of Olympic and Paralympic ticketing, developed during past editions of the Games.

Together on the Road to the Olympic Games

The Olympic and Paralympic Winter Games Milano Cortina 2026 will take place from 6 to 22 February and 6 to 15 March 2026, respectively. They will be widespread, innovative games inspired by the vibrant, dynamic and contemporary Italian spirit, and they will involve two regions, two autonomous provinces and two cities. A total of 3,500 athletes from more than 90 Countries worldwide will compete in Italy, and the presence of a partner with a lot of experience in ticketing services such as TicketOne will be crucial, considering the organisational complexity of this major sporting event.  

"Today, we welcome a great Italian company that is part of an international circuit, which will help us to be present on a global stage. Being a partner of the next Olympic and Paralympic Winter Games", said Giovanni Malagò, President of the Organising Committee of Milano Cortina 2026, "means becoming the protagonist of a unique event. TicketOne's support is crucial in a project of this magnitude, and will help fans to be involved in the iconic venues of Milano Cortina 2026, in an atmosphere made special by the Olympic Games."

Ticketing services management

"TicketOne joining the project defines one of the key aspects of our event: how ticketing services will be managed. In 2026, more than one and a half million fans will be in Italy to watch the world's most beautiful sporting event. As the Organising Committee, we are doing our best to ensure that the Milano Cortina 2026 Winter Games will be an unforgettable experience for everyone who attends. With TicketOne and its in-depth knowledge of the world of entertainment, we can assure a quality result for this great event." The comment by Fondazione Milano Cortina 2026 CEO, Andrea Varnier.

The best ticketing experiences for sports fans

Stefano Lionetti, TicketOne CEO: "Twenty years after the last Italian edition, the Olympic Winter Games are coming back to our Country. We could not be more proud and excited to help present them to the world. Today's announcement reflects TicketOne and CTS EVENTIM Group's long-standing commitment to provide the best ticketing experience to sports fans. Our expertise, combined with our focus on innovation and audience-oriented solutions, will allow fans all over the world to purchase, manage and authenticate tickets easily and securely."

Klaus-Peter Schulenberg, CTS EVENTIM CEO: "The Olympic and Paralympic Winter Games Milano Cortina 2026 represent the pinnacle of winter sports. As a company passionate about live experiences and world-class athletic achievements, we are honoured to be involved in this project. Our decades of experience, state-of-the-art technology and customer-focused services will enhance the fans' experience at Milano Cortina 2026. We are also excited that our Arena Milano Santa Giulia will become a key venue on this historic occasion."

Milano Cortina 2026 ticketing programme kicks off

Ticket sales to the general public for the Olympic Winter Games Milano Cortina 2026 will start in February 2025, those for the Paralympic Winter Games in March 2025, exactly one year before the respective Opening Ceremonies, but the process of buying tickets to witness the best of great Olympic live sport has already begun. Simply register on the Milano Cortina 2026 ticketing platform to be among the first to access ticket sales. By registering today on the Ticket portal, you can book your turn to buy Olympic tickets (free of charge and with no commitment to buy). You will also have the chance to stay up-to-date on the world of Milano Cortina 2026, by using the same credentials to log in to Fan26 Digital Community. Over the months, you will get early access to information about ticket sales and enjoy many unique opportunities and special moments reserved for Fan26 members.

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